Mexico hosts its first tourism fair in Beijing, seeking more Chinese visitors

Mexico is celebrated for its Tianguis Turístico (Tourism Fair) and for the archetypal clip it hosted 1 successful Beijing, China, connected Sept. 25 and 26, gathering representatives from question agencies, circuit operators and different companies successful the tourism industry, arsenic good arsenic authorities officials and aboriginal tourists. 

The fair’s main nonsubjective was to promote the accomplishment of Chinese tourists to Mexico, who already signifier an progressively important marketplace for Mexico, with China being one of the apical 10 sources of planetary travelers to the country. 

A fig of Mexican states — specified arsenic Guerrero, Baja California and Nayarit — had a accidental to stock samples of their civilization with imaginable Chinese tourists. (@Jorge_Zamora/X)

Last year, betwixt January and November 2024, Mexican airports served 188,000 Chinese tourists, totaling 52,000 much travelers than successful the aforesaid play past year. This figure, which is the highest since records began, places China arsenic Mexico’s largest Asian root of tourism.

Attendees included delegates from Baja California, Chiapas, Mexico City, Guanajuato, Guerrero, Michoacán and Nayarit, and officials from the Maya Train and Mundo Maya Group. 

The Mexican officials held meetings with China’s Culture and Tourism Minister Sun Yeli, seeking to foster collaboration successful the tourism industry. They besides held bilateral meetings with circuit operators, airlines, edifice companies, Chinese question agencies, and tourism-focused integer platforms. 

“These efforts are indispensable to strengthening strategical alliances that heighten aerial connectivity and marketplace Mexican destinations,” the Tourism Ministry said successful a statement, adding that the meetings’ nonsubjective was to beforehand tourer packages that integrate culture, gastronomy, nature, and authentic experiences, “to guarantee a continuous travel of prime visitors.”

The just besides offered much than 300 diners the accidental to sensation emblematic dishes prepared by Mexican cook Paola Vargas. Likewise, the Mexican Academy of Gastronomy awarded the “M Seal,” which is granted to Mexican restaurants overseas that conscionable definite authenticity standards related to ingredients, techniques, processes and unit trained successful Mexican food. 

Overall, the just hosted 141 concern meetings and six gatherings betwixt Mexican states and Chinese provinces to beforehand practice agreements. Tourism Minister Josefina Rodríguez Zamora highlighted the event’s value successful strengthening bilateral relations and promoting Mexico arsenic a world-class cultural, natural, and gastronomic destination.

With reports from Reportur